Aston Martin announces £500m UK-Japan deal

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Aston Martin has announced a £500m trade and investment deal between the United Kingdom and Japan.

The luxury car brand said on Wednesday it would step up its exports to Japan, open a number of new offices next year and expand its dealer network.

The five-year deal will benefit its plants in St Athan in Vale of Glamorgan and Gaydon in Warwickshire.

Prime Minister Theresa May said the investment was “vital” as Britain prepares to leave the EU.

The announcement was made by the company’s president and chief executive officer, Dr Andy Palmer, during his visit to Japan as part of the UK delegation accompanying Mrs May.

The prime minister is aiming to allay Japan’s concerns over Brexit and drum up trade during the visit.

“As we prepare to leave the European Union, it is vital that we build on our existing ties with friends and allies,” Mrs May said.

“Aston Martin is a prime example of the innovative and world leading firms the UK is proud of and I’m delighted they are joining me on this important trade mission.”

What the announcement includes:

  • Exports from its St Athan and Gaydon plants, worth more than £400m, boosted by new sports cars and the introduction of the company’s first sports utility vehicle.
  • Buying more than £70m in components from Japanese suppliers including Bridgestone, Denso, Mitsubishi and Yazaki.
  • The creation of an Aston Martin Meta Technology and Luxury Accelerator office in Japan, to open in 2018.
  • Investments in a flagship global brand centre in Tokyo, new Aston Martin Japan HQ and further growth of the Aston Martin dealer network across Japan.

She said it would help safeguard jobs at the two UK plants and would open “new possibilities for future deals with Japan”.

“We’ve seen SoftBank, Nissan, Toyota investing in the UK since the referendum vote took place and, as part of the visit here today, a £500m Aston Martin deal,” she added.

“These are important developments for our economy and for the relationship with Japan.”

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Media captionTheresa May says Japan is “a long-standing partner” of the UK and that will continue

Dr Palmer said Japan was “key to our future plans as we completely revitalise and expand our product portfolio”.

“We have long enjoyed a loyal following from Japanese customers and the public alike, with our new dealership in Tokyo set to become our largest worldwide by volume,” he said.

Aston Martin currently exports a range of four sports cars to Japan including the new DB11 model.

In late 2019, the company will introduce a sports utility vehicle built at the company’s second manufacturing facility at St Athan.

The super-hangar, which employs 750 highly-skilled workers, is already set to build its new DBX model from 2020, following financial support from the Welsh Government.

Wales beat off more than 20 other countries to secure the deal, which was announced early last year.

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