Backed by onset of festive season, online recruitment in home appliances sector sees 49% jump

Aug 04, 2017 04:23 PM IST | Source: Moneycontrol.com

With respect to the home appliances sector, month-on-month demand in the sector paced up from one percent increase between May and June 2017 to 12 percent increase between June and July 2017.

Ahead of the festive season, the home appliances sector saw a 49 percent growth in online recruitment activities. Reflecting the hike in demand that is expected in the next few months, the Monster Employment Index showed that home Appliances (up 49 percent) lead all monitored industry sectors followed by Banking/ Financial Services, Insurance (up 43 percent) and Consumer Goods/ FMCG, Food & Packaged Food (up 34 percent).

Online recruitment activities in the month of July 2017 registered 13 percent year-on-year growth, according to the Monster Employment Index. This is the highest growth recorded this year.

With respect to the home appliances sector, month-on-month demand in the sector paced up from one percent increase between May and June 2017 to 12 percent increase between June and July 2017. Online demand in the sector exceeded the three-month and six-month level by 14 percent and 48 percent respectively. Monster_one

Month-on-month, demand in the BFSI sector marginally moved up by  one percent in July 2017. This was followed by Consumer Goods/ FMCG, Food & Packaged Food which witnessed a surge of 34 percent in July 2017 from 33 percent in June 2017.

City-wise data shows that among metros, Kolkata (up 45 percent) continued to lead the long-term growth even in June 2017. Mumbai (up 12 percent) was the only tier-I city to exhibit double-digit annual growth followed by Hyderabad (up 6 percent), while annual growth trend in Delhi-NCR (down 4 percent) exhibited the steepest decline.

Chennai (down 2 percent) continued to hover below the corresponding period a year ago, while Bangalore (up 3 percent) continued to grow at the same annual growth rate as June 2017. Baroda (up 33 percent) followed by Ahmedabad (up 16 percent) recorded some of the steepest year-on-year growth.Monster_two

Sanjay Modi, Managing Director, Monster.com, APAC & Middle-East said, “India is on the verge of transformation due to digital disruption and implementation of GST as a major economic reform. This has led to a positive trend in online recruitment activity. The Monster Employment Index for July has captured this sentiment and reported an uptrend of 13 percent y-o-y growth in hiring, the highest recorded this year.”

Launched in May 2010 with data collected since October 2009, the Monster Employment Index is a monthly analysis of online job posting activity in India conducted by online job portal Monster India.

Online recruitment activity in e-commerce sector weakened this month. Demand eased one percent below the year ago level. The sector also witnessed fewer opportunities on the month by five percent and matched the three-month ago level.

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