A workshop was held for journalists on ‘Media and Entrepreneurship’ recently.
The workshop, organised by the Zubair Small Enterprises Centre (Zubair SEC) deliberated on the role journalists should play while reporting stories related to small and medium enterprises (SMEs), start-ups and new entrepreneurs.
The sessions focussed on a number of topics including international law, economic development, legal responsibility, issues for small and practice enterprises among others. The role of media in boosting the economy of the country was also discussed.
The seminar, held to fulfil the terms set by a memorandum of understanding (MoU) signed by Zubair SEC and Members of Omani Journalists Association (OJA) in December 2016, was attended by 30 media personnel and members of Zubair SEC.
The objective of the MoU was to shed light on the success stories of small enterprises, entrepreneurs and members of Zubair SEC.
Understanding that media has an important role to play in raising a culture of entrepreneurship, the MoU aimed to change society’s perception of entrepreneurship through articles, interviews and exposure.
Yousuf Bin Ali Al Balushi, member of the board of directors of the Omani Journalists Association, and member of the training and rehabilitation committee of the association said, “The objective of workshop was help brush up the performance of journalists and media professionals covering the field of entrepreneurship. It provided them an insight into the frameworks they must incorporate while reporting on entrepreneurship. The course aimed to educate participants on the best practices and urged them to adopt international practice while writing on the subject.”
He added, “There is no doubt the media must have awareness of the international trends while reporting on a subject that influences the national economy. Participants also gained expertise on creative writing. We thank Zubair SEC profusely for their forethought in organising this workshop.”
The Zubair SEC has been playing an important role in providing opportunities for small and medium enterprises which are the backbone of sustainable economic development in Oman.
Zubair SEC, a social responsibility initiative of The Zubair Corporation has more than 330 members who are entitled to the centre’s advisory services.