Woori Bank has opened a new corporate loan consultation channel for clinic owners and prospective clinic owners.
Woori Bank said on June 1 it set up a “1:1 tailored corporate loan consultation” channel linked to the medical professional community platform app Medistaff. Medistaff is a medical professional platform used by about 63,000 people including doctors and medical students.
When clinic owners and prospective clinic owners apply for loan consultations on a dedicated in-app page, the information is sent through Woori Bank’s open API to a dedicated corporate finance center. Consultations and screening are then conducted based on each customer’s situation, and if the loan is approved it is executed at a branch.
The service is an example of turning an outstanding proposal from an internal Banking as a Service (BaaS) idea contest involving Woori Bank employees into an actual business.
Hyeong-gyun Kim (김형균), a deputy manager in Woori Bank’s Platform Business Department, said it was designed to provide a more convenient financial environment for doctor customers who find it difficult to visit a bank, reflecting feedback from the sales field. He said the bank would expand platform-linked financial services.
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